Creative, Cost-Efficient Communications - London

A one-day conference where Third Sector will be bringing together senior communicators and directors from the sector to optimise social media and align fundraising, PR and communication strategies.

This year's programme features 15 highly respected speakers, a wealth of best-practice case studies and lots of opportunities to connect and share insight with fellow fundraising, communications and marketing professionals.

Conference Programme

09.15 - Chair's Opening Remarks

Athol Hendry, Director Corporate Communications & Marketing, SSAFA Forces Help
 
09.30 - Ensure Survival: Examine how the third sector should react to the changing political, consumer and economic landscape.

Kate Nicholas, Associate Director, Communications, World Vision UK
 
10.10 - Cost-Efficient Communications: Despite tight budgets and smaller teams, create campaigns that cut through and raise optimal awareness for your organisation.

Guy Esnouf, Head of Public Relations & Public Affairs, E.ON UK 
 
10.40 - Creative Campaigns: Develop innovative campaigns that stand out from the competition and effectively engage supporters. Select the breakout session most relevant to you; choose from small or big charity.

Emma Halls, Chief Executive, Prostate Cancer Research Foundation
Sarah Chapper, Deputy Director of Communications, Barnardo's 
 
11.00 - Morning Refreshments & Informal Networking
 
11.30 - Social Media: Get the best bang for your online buck. Explore the use of Twitter, blogs and Facebook, and examine how best to use social media as part of your PR strategy.

Liz North, Communications & Marketing Director, YouthNet
 
12.00 - Digital Media: Discover how to create a 360-degree communications campaign by integrating all aspects of digital media.

Chris Ward, Creative Communications Director, Comic Relief
 
12.20 - Cost-Effective Measurement: Explore how to cost-effectively measure your traditional and social media activities and demonstrate how it impacts your bottom line.

Neil Wholey, Head of Research & Customer Insight, Westminster City Council
 
12.50 - Lunch & Informal Networking
 
14.00 - Afternoon Chair's Opening Remarks

Andrew Cook, Deputy Chief Executive & Director of Communications & Fundraising, WaterAid
 
14.10 - Effective Strategic Joint Working: Align PR, marketing and fundraising to achieve maximum coverage for your cause whilst delivering consistent messages.

Keith Bradbrook, Director of Communications, NSPCC
 
14.40 - Ensure The Survival Of Your Department: In light of the economic squeeze, examine how to gain boardroom buy-in and prove your worth.

Phil Talbot, Director of Communications, British Red Cross
Board Member To Be Confirmed, British Red Cross 
 
15.10 - Afternoon Tea & Informal Networking
 
15.40 - Media Channel Surgery: Discuss the current media landscape and the future of traditional and social media channels to ensure you don't miss opportunities that expand your reach.

Rich Sutcliffe, Editor, Brand Republic
Lucia Adams, Web Development Editor, The Times
Senior Representative To Be Confirmed, Media Trust
 
16.20 - Celebrity Culture: Examine the value of celebrity support and understand how to successfully work with the right celebrities to generate maximum coverage.

Gayle Willis, Head of Communications, Alzheimer's Society
 
16.40 - Chair's Closing Remarks And Close Of Conference

Andrew Cook, Deputy Chief Executive & Director of Communications & Fundraising, WaterAid

For full details of the conference programme and to register online visit: www.thirdsectorcommsconference.com.